About Me
I've been enthusiastic about the potential of social media since its inception, and over the years I've grown ever more interested in how businesses can harness its power to help them achieve their goals. One of the keys to this is updating daily: Keeping your customer base up to date is vital. You've also got to hold their interest and the personal touch should never be underestimated! I've started this blog to help social media account holders for small businesses learn how to balance advertising with genuine personal connections, and figure out the path to creating a set of social media accounts that people will truly want to follow.